Selc

Brief Program Description

Digital marketing is no longer a new and unfolding medium; consumers regularly make decisions about companies online, most often before any traditional communications is able to reach them. The SELC Digital Marketing program will give students the fundamentals that they enter into the corporate world of marketing and advertising in this digital age.

SELC’s Digital Marketing Program covers both basic to advanced principles of digital and social media marketing as well as communication and basic business acumen that any employee, business owner or freelancer needs in order to thrive in the ever-changing world of digital marketing. The program will empower students to grow their digital marketing knowledge and skill base, advance in their career and/or improve their current presence on digital mediums.

Learning Objectives

Upon completion of this program the successful student will have reliably demonstrated the ability to:

Career Occupation
(if applicable)

NOC Code: 1123 – Advertising, marketing and public relations in entry level positions

Example Job Titles:

Courses
Marketing Research
Digital Marketing Fundamentals
Social Media Marketing
Search Engine Optimization
Strategic Web Design
Writing for the Web
Career
Success 1
Capstone
1
evaluation

● Assignments, essays and/or Case studies
● Quizzes
● Final Exams OR Final Projects
● Group Project and Presentations

This program has been approved by the Private Training Institutions Branch (PTIB) of the Ministry of Advanced Education and Skills Training

ABOUT THIS PROGRAM
48 weeks
(Classroom Instruction 600 hrs) (Co-op 480 hrs)
QUICK LINKS
ADMISSION REQUIREMENTS

Preferred Partners

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